Novartis "Reflections" Ad Campaign

Created by talented photographer Tom Hussey these advertising posters are dedicated to new Novartis drug called the Exelon Patch. Exelon is a transdermal patch used to help people with memory problems and daily living challenges associated with Alzheimer’s disease. These images show how patients with Alzheimer’s see their younger self. Campaign includes several posters and each of them is great.
















Via: beautifullife

Fast Food - Ads vs. Reality

The true reality of the advertisements of McDonald's Big Mac, Burger King's Whopper, McDonald's Angus Deluxe TP and Taco Bells' Crunchy Taco versus the reality of what you get in the bag. One valiant photographer, Dario D., has chosen to challenge these contradictions of the senses head on. He set out on a small quest to compare the advertising images distributed by fast food providers with the products that are actually served in those notable establishments.